Issue 137

In this issue:

  • The Marvelous Mrs. Maisel on marketing
  • Marketing 101: what is conversion rate and how do you calculate it?
  • Mother of God, don’t do this
  • How to write Instagram captions that don’t suck
  • How to pitch your product through the back door
  • Case study: B2B cold calling = multimillion pound business in one year
  • Matt Garrett interview
  • Stop pitching at clients, give them up front value and plan to build your authority
  • 17 sneaky psychology tactics for increasing sales
  • How to advertise using Outbrain and Taboola
  • FAQ: how to use simple audio ads to build your business
  • Free traffic methods that work for brand new websites (part 2)
  • and more!

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