In this issue: 2 ridiculous things I encountered today 1 clever thing I came across today Amazon’s latest policy change: a nightmare for mar … more
In this issue: Marketing 101: dumbing it down vs. simplifying it up Why business expansion is getting tougher (and what I’m doing about it) Beyond demographics: how technographics can boost engagement and loyalty TikTok may enable creators to build AI bots in their likeness Claude AI: the bes … more
I In this issue: This email is a viral marketing masterpiece Is this the unsung hero of Internet marketing? Is this the greatest traffic method of all time? Camera shy, cash rich: going faceless on YouTube Course creation killers: 7 deadly sins to avoid TGo interview Case study: reverse … more
There’s nothing like a good case study to inspire a person. Regardless of how creative you are, it’s always comforting to know that somebody has actually succeeded by doing something maybe just a little bit “outside the box” in a way that maybe you never thought of b … more



















